Jodhpur, Rajasthan · Est. 2025

Andar se saaf. Clean, right through.

Saaf maal. Seedha aapke ghar. Clean product, sourced by hand at the mandi, cleaned in our own facility, and shipped directly to your kitchen — no distributor in between.

Direct Mandi Sourcing Double Sorted FSSAI · GMP · HACCP Certified

The problem we started with

Not just a brand. A sourcing decision.

Most food brands in India are middlemen — they buy finished product from distributors, put a label on it, and sell it to you. The quality they promise is quality someone else already decided. We work differently.

The Usual Way

Buy finished stock from a distributor. Trust the quality on their word. Sell it under your name.

The Spicewale Way

Source raw material ourselves at the mandi. Clean, grade, and pack it with our own hands. Ship it directly to you.


Where we come from

Inside the mandi, not a city office.

Jodhpur is one of India's largest inland spice and agricultural trading hubs — home to the Mandore Mandi and Krishi Mandi, where hundreds of tonnes of whole spices, seeds, and grains change hands every single day. This is where Spicewale operates from.

"Being inside the mandi gives us something most D2C brands don't have — direct access to primary market quality, with no middleman markup. When groundnut quality dips in a batch, we simply don't buy it."

Shop No. 91, Shriram Nagar Market, Mandore Mandi, Krishi Mandi, Jodhpur

The person behind it

Built by an insider, not an outsider.

KP

Spicewale is built by Koshal Purohit, a Jodhpur-based entrepreneur who grew up around the agricultural trade that defines this city, operating under Kosh International. Koshal didn't enter the food industry as an outsider — he understood exactly how the trade worked, and exactly where it was failing the people buying from it.

The insight was simple: the people closest to India's best raw materials — the mandi traders, the cleaning and grading floors — were invisible to the end consumer. Their quality never carried their name. Spicewale was built to close that gap: to put the sourcing decision and the cleaning decision directly in front of you, with a name and an address attached.


From the mandi to your kitchen

How it works.

01

Direct Sourcing at the Mandi

We source raw material directly from Mandore Mandi and Krishi Mandi, Jodhpur, examining every lot before purchase. Quality that doesn't meet our standard doesn't enter our facility.

02

In-House Cleaning and Grading

Every raw material runs through our own cleaning line — stones removed, dust separated, broken pieces rejected. Seeds go through Double Sorting: two full cleaning passes, nothing leaves uncleaned.

03

Grade-Specific Selection

We don't mix grades. Jeera Star stays Star grade. Cashew W320 is whole premium, never blended with broken pieces. Mamra Badam is the true Kashmiri variety, never substituted. Each product carries the grade it claims.

04

Fresh Packing, No Additives

Cleaned and graded product is packed fresh — glass jars for spices and ghee, sealed pouches for larger quantities. No preservatives, no artificial anything, labelled honestly.

05

Direct to Your Door

No distributor, no retailer margin between our facility and your kitchen. You order from Spicewale, it ships from us. Fewer hands between our cleaning line and your home means a better product for you.


Five categories, one standard

What we sell.

Ghee

A2 Bilona Ghee

Hand-churned from desi cow A2 milk using the traditional Bilona method. Packed in glass jars, no additives. Available in 500ml and 1 litre.

Shop A2 Ghee →
Oils

Cold Pressed Oils

Kachi Ghani Groundnut Oil, Virgin Coconut Oil, and Sesame Til Tel — unrefined, single filtered, no chemicals. 1 litre each.

Shop Cold Press Oils →
Spices

Whole Spices

Jeera Star, Barik Lakhnowi Saunf, Premium Carrom Seeds, Fennel Classic and Premium, Whole Mustard, and Garam Masala Mix Sabut.

Shop Spices →
Seeds & Superfoods

Seeds and Superfoods

Chia, Sabja, Flax, Sunflower, Pumpkin, Watermelon, and Mix Seeds — all Double Sorted, raw and natural. 250g, 500g, and 1kg.

Shop Seeds & Superfoods →
Nuts & Dry Fruits

Nuts and Dry Fruits

American Almonds, Cashew W320, Mamra Badam, Natural Pistachio, Raisins, Mix Dried Fruits, and Gond Katira — cleaned in-house, no preservatives. 250g, 500g, and 1kg.

Shop Nuts & Dry Fruits →

Certified and verified

Not one-time badges. Ongoing commitments.

We operate under full legal compliance across every applicable food safety and quality standard. Our GMP and HACCP certifications are independently assessed and subject to annual surveillance audits.

FSSAI State License
No. 12225032000542
Valid till June 2027
GMP Certificate
UK Global Certification
No. UQ-2036111A9 · Valid till June 2029
HACCP Certificate
ISO 22000:2022
No. UQ-2036111A10 · Valid till June 2029
GST Registered
GSTIN: 08ESNPP0758P2ZP
Rajasthan
Udyam MSME
UDYAM-RJ-22-0171099
Trademark Applied
TM No. 7107069
Class 30

See full certification details →


Where we stand in the market

The honest middle.

India's natural food market has two ends: generic kirana with no sourcing story, and ultra-premium brands with organic certifications and prices to match. Spicewale sits deliberately in between — honest sourcing at a price that doesn't carry someone else's marketing budget.

Product Generic Kirana Ultra-Premium Brands Spicewale
A2 Bilona Ghee, 500ml No sourcing story ₹1,730 ₹650
Kachi Ghani Groundnut Oil, 1L No cleaning guarantee ₹450 ₹310
Double Sorted Chia Seeds, 250g Unsorted, mixed grade Premium markup From ₹95

Built for the health-conscious Indian family that wants genuinely clean food every single day — not just on special occasions.


Our promise

The product in the pack matches what the label says.

The grade we claim is the grade we sourced. The cleaning we promise is the cleaning we did. Nothing added — not approximately, not mostly. Completely. We're a small business, and we can't afford to lose your trust through a single misleading claim. If you ever receive a product that doesn't meet what we've described, contact us — we'll make it right.